Something that sets Prime Video apart from other streaming services is not placing ads in the middle of series or movies, because even though it has this ad, it is often applied at the beginning of the content so as not to interrupt the experience. However, it looks like this modus operandi is about to change, and it’s something fans won’t like at all.
They noted that they plan to air fewer ads than their rivals on traditional TV stations or streaming segments. Four minutes per hour will be a benchmark for minimum advertising time. Ads will be displayed for the first time USA, UK, Germany and Canada In the beginning 2024followed by France, Italy, Spain, Mexico and Australia At the end of the year.
Of course, customers can choose to pay for a more expensive subscription so they don’t skip ads, something that’s all too common these days, which others in the industry prefer. Disney+, HBO Max, Peacock, more they already started to implement this. But the one who started the whole movement is Dr NetflixAnd since there is no decline in their membership, it is clear that others will follow their example to expect similar results.
the amazon He noted that the decision to run ads will help him continue to invest in engaging content and grow that investment over the long term. This can be seen in the money they have put into series like the recent series lord of the rings Which is currently filming a second season, and not to mention they already have a deal in place sony to make a god of war.
As already mentioned, in the case of Latam, the service already contains ads, but they do not interfere when appearing in the middle of a series or movie, something that will obviously change when the company finally comes up with this new standard. This year..
Through: diversity
Editor’s note: The truth is, I don’t watch any Prime videos despite paying for a subscription, but I imagine that those who are as passionate about their program as The Boys would find their experience hampered by the story.
