Which phone is considered the shining star of the Galaxy S series? A survey last week found that it’s still the Ultra model, but the Plus model is gaining more traction — especially when it comes to people looking to upgrade from an older model.
The Samsung Galaxy S24 Ultra is a modest upgrade over the S23 Ultra, not a huge improvement over the S22 Ultra. So when it comes to the S24 Ultra (and the vanilla S24, which we’ll get to in a moment), about 15% stick with their current Galaxy S phone. Many are looking for other flagships instead.
Why? One of the main reasons for not getting the S24 Ultra is its price – the base model costs more than the 2023 version in almost all markets, and that model was already expensive.
Samsung got some things right, like the flat screen. The new Gorilla Glass Armor is also well received. Maybe it was a better idea to stick with Snapdragon, although Exynos is expected to impress this year.
The price of the Samsung Galaxy S24+ has also gone up in some regions, so cost is still an issue for many. The savings from using the Plus instead of the Ultra is very noticeable though. Aside from the camera and S Pen, it’s closer to the Ultra than any S Plus model since the S20 generation. Some will be convinced by the review alone that the Exynos 2400 is of particular interest. However, for owners of older S+ models, this is a great way to upgrade.
As mentioned above, the Samsung Galaxy S24 is not seen as a worthwhile upgrade over the older vanilla S phones. Sure, seven years of support and an LTPO screen is nice, but at this point you might as well stick with it and get an S25 or S26. The vanilla model has dropped in price in most countries, but the base 8/128GB configuration really feels like Samsung’s nickel and dime – how are seven years of updates, apps and files supposed to fit into 128GB? Although the Plus device received an upgrade to 12GB of RAM, this did not happen, thereby affecting its longevity.
The Samsung Galaxy S24 series is already a popular product in South Korea and India (and possibly other markets too, but we’ll have to wait to see those figures). A Korean airline confirmed that 60% of pre-orders were for the S24 Ultra, so the Plus isn’t going to take the throne just yet.
