For years, Apple has issued a message that they are doing everything they can to increase their recycling efforts, arguing that devices like the Apple Watch leave no environmental footprint in their production. However, a new report shows us a completely different story, From thousands iPhone Perfectly functional, destroyed.
According to a new report from Bloomberg, Apple has authorized the destruction of thousands of iPhones. Here it is mentioned that GEEP, a Canadian organization responsible for shredding electronic materials, Apple works closely with the company to eliminate these electronic devicesAnd recently about 100,000 units that were slated for total destruction disappeared without any plans to reuse the material.
Out of only 530 thousand devices shipped by Apple, 99,975 were not recycled. This information comes to light, because the iPhone company sued GEEP for $31 million Canadian dollars, because about 100 thousand devices disappeared, and Bloomberg suggests that part of these products will be reactivated by users in China.
however, Apple’s case clears up the conflict about its image as a company that favors recycling. An example of this is the daisy. In 2019, the American company released this separation system, which can break down, process and recover valuable materials up to 200 units per hour. However, this is almost nothing of what the company produces.
In 2023 alone, Apple managed to sell more than 26,700 devices every hour. This means that Daisy is only able to isolate 0.7% of the company’s output.. With this, we must not forget the case issued by the European Union last year, where the company is accused of misleading advertising, especially that the Apple Watch does not have any environmental footprint in its production.
Thus, It is clear that Apple is far from the eco-friendly company it claims to be. Whether it’s the production of its devices that are more than enough disassembly tools or the fact that the company prefers to destroy perfectly functioning units, there’s no doubt that Tim Cook and his company are far from taking care of the planet. In related matters, WhatsApp gets a new design on iPhone Similarly, the first third-party store comes to the App Store.
Author’s Note:
It was clear that Apple is not concerned about the environment. This is just one message that every company needs to deliver. It’s a fact that everyone has to step out these days, and not doing so only hurts their image, whether they actually do it or not.
Through: Bloomberg.
