Apple has to solve a problem that worries the digital market: the choice is not so easy to make.
bad news for apple Which has to deal with a problem that is unpredictable to say the least and even controversial in some cases. The story remains to be clarified, but the symptoms are still to be known and encountered. In this case it is never more urgent to make a decision and even faster, so as to avoid future problems that are more serious than expected. And precisely for this reason the company’s attention is at its highest, nothing will be left to chance.
The same company was informed by the European Commission Initial opinion At the center of the discussion. The matter is not minor, on the contrary, but in this case we have to find a solution and also evaluate the possible consequences. There are choices to be made and now more than ever we need to have a clear idea of how to proceed and in which direction.
Problem at Apple, what’s going on
Apple has been notified by the European Commission about the App Store rules. According to some sources, in fact, The Cupertino company will violate the Digital Market Act (DMA). But why did all this happen? Well, application developers will be prevented from targeting consumers Towards alternative channels for content and offers. And the commission itself would consequently place one Non-Compliant Proceedings Against Apple.
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i am fear Not ensuring compliance with the DMA, especially in light of New requirements for App Store developers and third-party developers. Also included in this case is the free new Core technology from Apple. Meanwhile, a note has arrived from the company confirming a whole series of changes over the past few months to comply with the DMA
“All developers operating in the EU on the App Store have the opportunity to use the features we introduced, including the ability to direct app users on the web to complete purchases at a very competitive price. As we have done regularly, we will be listening and engaging with the European Commission“, we read in a note.