Some recent moves indicate the company’s clear desire to compete more actively for industry dominance.
Although no executive has announced anything official yet, it’s clear that something is going on at the top of Google. Recent rumors suggest that Alphabet, Google’s parent company, has completed the most significant acquisition in its history. This investment could have far-reaching implications for the company and the global technology sector. Alphabet has always tried to innovate and improve its services, but this move could mark a decisive turning point.
The news surprised many industry experts, suggesting that Google is refining A new strategy facing its main competitors. This acquisition not only represents a huge investment, but could also revolutionize the way the company operates one of its most important services.
Google is preparing to compete on equal terms with Amazon and Microsoft
Alphabet recently acquired Wiz, an Israeli cyber security company, It is set to become one of the biggest buyouts in the history of the high-tech sector. Founded in 2020, Wiz has quickly become a leader in the cybersecurity field, thanks to its founders Assaf Rappaport, Amy Luttwak, Yinon Kostika, and Roy Reznik, who have already had significant success selling their previous company Adalm. Microsoft.
Google is currently located Competing with Amazon and Microsoft in the cloud computing market. Amazon’s AWS dominates the industry with 32% market share, followed by Microsoft’s Azure with 23%. Google CloudDespite being one of the main suppliers, the holding Only 10% of the market. One of the main reasons for this disparity is its lack of cyber security strategy compared to its competitors. By acquiring Wiz, Google aims to fill this void and improve the security of its cloud services.
Google’s focus, in fact, has always been more on the individual user. With this acquisition, it aims instead Expanded into business and corporate markets. Integrating Wiz’s technologies into Google’s cloud platform will enhance security capabilities and make Google’s services more competitive with Amazon and Microsoft. This could attract new enterprise customers who currently choose competitors for their superior security solutions.