Samsung announced the first conference of the year Atomics

South Korean technology company announced the date next Galaxy UnpackedBi-annual event where companies Will present their next release. The conference will be held January 22 at 12 noon (Mexico time) and you will be able to see it through Samsung official website, Samsung Newsroom or YouTube channel of the company

“Get ready More natural and intuitive AI“, read the official announcement of the show. “The next evolution of Galaxy AI is coming and it will change the way you interact with the world every day. “The new Galaxy S series continues to set the bar once again for AI mobile experiences now and in the future.”

The company explains, main theme There appear to be new developments on the event Artificial intelligence That Samsung has achieved in recent months and seems ready to release it to the general public.

To celebrate the occasion, the company is offering a $50 credit to those who pre-order the soon-to-be-announced devices, along with a chance to win $5,000 worth of Samsung products. This campaign lets us understand that, in addition to the AI function, sales New generation phone brand, Samsung Galaxy S25.

Samsung’s focus on artificial intelligence seems to be a direct response to recent advances main competitor, Google y appleIn the smartphone market. Pixel devices and iPhones have improved considerably thanks to these new technologies, so it’s only natural that the South Korean titan joins the race to develop future smartphones, where the word “smart” finally justifies the inclusion of the name.