Consumer preferences may change, and with it the direction of the smartphone market.
A study conducted by Canalys Note that Smartphone sales in the US fell 6%. Despite the decline in demand, the market is still led by the almighty Apple. However, among the best sellers we find odd additions.
Among the most popular devices we came across two models that cost only 100 euros, Samsung Galaxy A13 And Motorola Moto G Power (2022). According to one of the people responsible for the publication, the market may change.
There is a clear leader in the North American market
total 35.4 million devices They went on sale in the US market in the second quarter of 2022. These figures represent A decrease of 6.4% compared to the same period of the previous yearA decrease is probably caused by the economic crisis and high inflation.
This does not seem to affect the problem apple, which grew by 3% to dominate the North American scene without much trouble. Also increased Samsung4% in this case, pushed by the sale of its devices Galaxy S y In the galaxy. They have taken off the ranking of best-selling company Motorola, Tcl y Google3 curious opponents.
The range of penetration seems to have helped companies like Samsung and Motorola grow in tough markets like the US. Brian Lynch, one of the Canalys analysts, noted, User preferences seem to be changingMid-range may have fewer followers per day.
“Consumer interest in low-end and high-end devices is underpinning the market, while appetite for mid-range devices is fading fast.”
Among the best selling mobiles we find iPhone 13, iPhone SE, iPhone 13 Pro Max and iPhone 13 Pro, but also Terminals like Moto G Power and Samsung Galaxy A13, which are ranked 7th and 8th respectively. Cheap mobiles get more complete every day and it seems Those who are not looking for the best of the best are very satisfied with inferior devices. Is there a big change coming to the market?