Google is still a long way from Samsung, but Pixel sales continue to grow.
How well does Google actually sell its Pixel phones? It’s a well kept secret. Although the numbers have gradually improved over the past few years, Pixel phones don’t work in every market. However, Google does not disclose the exact number. According to analysts, things look bad here in Western Europe, but also in Google’s home market. No need to worry, but we also know.
Google is emerging in markets like Japan
The first quarter of 2023 worked for Google in some countries, with sales in Japan rising sharply. As a result, this market has already become stronger than the domestic US market. In Western Europe, on the other hand, things took a sharp turn for the worse after the start of the year.
Google managed to make up 24 percent of Pixel sales in Western Europe last year, but it looks significantly worse at 17 percent in the first quarter of 2023. The European market is losing importance. At least in the snapshot.
Pixel 6a: The bestselling model has been successfully replaced
But now it’s generally good news, as the Pixel smartphones 6a, 7 and 7 Pro have sold very well. Overall, the first quarter of 2023 was a success, posting an overall year-over-year growth of 67 percent.
Google also managed to get recognition for the Pixel 7a’s price hike, with overall improvements and better marketing resulting in 74 percent more sales than the Pixel 6a in the first three weeks.
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