We’re in a very interesting time where a lot of video game companies are being acquired, from last year we saw what happened with Activision and recently Nintendo Those who carried them took them in their bags switch Like the title Mortal Kombat 1. And now new news is given, since atari have to buy Intellivision To return to relevance in the market.
The statement noted, atari Brand acquisition IntellivisionWith rights to over 200 titles in its portfolio and trademarks Also, this is the end will change its name and continue the business of developing and distributing the brand’s game consoles Amico With a license to continue distributing new versions of games on devices that are still being sold.
Here is part of the statement:
The Intellivision trademark and game purchase brought together competing brands from the 70s and 80s
Atari, one of the world’s most iconic consumer brands and producers of interactive entertainment, announced today that it has acquired the Intellivision brand and certain games from Intellivision Entertainment LLC. Intellivision Entertainment LLC will change its name and continue its Amico-branded game console development and distribution business with a license from Atari to continue distributing new versions of Intellivision games on Amico consoles.
Atari will expand digital and physical distribution of legacy Intellivision games, develop potential new games, and explore branding and licensing opportunities as part of a long-term plan to build value from Intellivision properties.
“After 45 years, the merger of Atari and Intellivision ends the longest console war in history,” said Mike Mika, studio director at Digital Eclipse, an Atari-owned game studio.
Mattel Electronics released the first Intellivision home video game console in 1979, and the console platform sold nearly 5 million units by 1990. Atari and Intellivision had their first major console battle in the late 1970s and early 1980s, with George Plimpton appearing in a series of commercials comparing the two systems, as well as an eight-minute video shown at Gamescom.
In fact, some t-shirts have been launched in stores to commemorate the moment. atari.
Through: Atari Blog
Author’s Note: We’re facing a union that we might consider retrograde, since they’re the brand that started all this video game stuff. However, up to this point they have been somewhat forgotten and this movement may help the process somewhat.
