Canon has introduced its first RF-S kit lens, the 18-45mm F4.5-6.3 IS STM and the RF-S 18-150mm F3.5-6.3 IS STM.



Melville, NY, May 24, 2022Canon USA, Inc., a leader in digital imaging solutions, today announced the launch of Canon’s first EOS R-Series models with new EOS R7 and EOS R10 camera body, small APS-C imaging sensor.

Ideal for amateur and general photography enthusiasts, the EOS R7 is a great camera to take your photography to the next level. This is a powerful camera choice for those who want to upgrade their travel and leisure photos or capture lifelong family memories while opening a new world of creative and professional possibilities. The EOS R10 is perfect for content creators looking for high-quality action video and camera options for capturing sports, wildlife and motorsports.

As the market share leader for mirrorless cameras in the United States in Q1 20221, Adding new offers to the Canon EOS R lineup to strengthen their position. The EOS R7 and EOS R10 provide enhanced video functions and accessories, such as the new multifunction shoe with the EOS R7, still maintaining a high level of ease of use. With a powerful mirrorless system at their core, these cameras come with the APS-C sensor cameras that allow users to reach a powerful telephoto through both still image and video due to the 1.6x crop factor.

In addition to its compact size and ease of use, the EOS R7 and EOS R10 also feature:

  • 32 million pixels (EOS R7) And 24 million pixels (EOS R10), APS-C size image sensor
  • Autofocus (AF): Subject detection inherited from EOS R3
  • Up to 15 frames per second (FPS) mechanical shutter
  • The first Canon APS-C camera turned off integrated image stabilization up to 7.0
  • Dual memory card slot (EOS R7 only)
  • Full width 4K video recording at 60p (EOS R7 only)30p and 24p
  • Record each clip for 30 minutes2
  • Up to 30FPS with electronic shutter (EOS R7 only)
  • Dust and moisture resistant (EOS R7 only)
  • In-body image stabilization (EOS R7 only)

In addition to the camera bodies, Canon will release the new RF-S lens – a series of RF-mounted lenses that have been optimized for the smaller APS-C sensor size of the new EOS R camera system. Marked as RF-S18-45mm F4.5-6.3 IS STM and RF-S18-150mm F3.5-6.3 IS STM lenses, these will be ideal zoom lenses for EOS R7 and EOS R10 cameras. The RF-S 18-45mm offers an 18-45mm focal length, but users will experience a field of view equivalent to 29-72mm lens coverage on a full-frame camera. The RF-S18-150mm lens is a long-range standard zoom, equivalent to 29-240mm lens coverage in a full frame. While the new EOS R10 and EOS R7 are ideal for APS-C sized sensor bodies, these lenses can be used for any R-Series camera.

Price and availability
The Canon EOS R10 camera body will be available at an estimated retail price of $ 979.993. Estimated retail price of Canon RF-S18-45mm F4.5-6.3 IS STM lens with EOS R10 will be 1,099.003. Estimated retail price of Canon RF-S18-150mm F3.5-6.3 IS STM lens with EOS R10 will be 1,379.003.

The Canon EOS R7 Camera Body will be available at an estimated retail price of $ 1,499.00.3. Estimated retail price of Canon RF-S18-150mm lens F3.5-6.3 IS STM with EOS R7 will be 1,899.003.

RF-S18-150mm F3.5-6.3 IS STM Lens Approximate Retail Price Available at 479.003When the estimated retail price of RF-S18-45mm F4.5-6.3 IS STM lens would be $ 299.993. All products will be available by the end of 2022.

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1 Source: NPD Group / Retail Tracking Service, US, January – March 2022 Integrated.
Video may be blocked due to battery level, card capacity, or internal temperature.

3 Specification, availability and price subject to change without notice. Actual prices are set by individual dealers and may vary.


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