Discord, the popular communication platform for online communities, is set to introduce sponsored ads, according to recent reports. The feature is expected to roll out soon, which could mark a significant shift in the company’s monetization strategy.
The platform revealed plans to launch last month.Sponsored Mission’, which allows players to earn items by completing quests while friends visit the platform. A new report claims that the program will launch within a week, after which sponsorships will become a permanent part of the platform and appear on the bottom left of users’ screens.
To earn rewards, users are asked to stream themselves by completing an in-game advertiser task while at least one friend watches; The company is said to be looking to hire more than a dozen people for ad sales positions, having previously said it will not rely on advertising like it does on other social platforms. Although it is said that users will be able to disable ads in their settings to avoid interruption.
Some layoffs of 17% of workers have been confirmed, which could be a way to restore income after the shock, given they are stable enough to continue operating effectively. The version that has been added to it Nitro to create exclusive servers and even custom decals, but it seems that this is not enough to balance them.
Through: VGC
Editor’s note: Surely this announcement will not make sense to many people, especially since it is a huge contradiction on the part of the company. However, if it wants to survive, it’s better to include ads from paying sponsors.