Embracer Group restructures and resurrects Atari Infograms

A few years ago, Swedish corporate Group huggersStarted making serious acquisitions in the video game industry, however, the commercial results were not as expected due to uncontrolled purchases and, above all, a failed deal with an investment fund.

Due to such situation the company has to pay more than this 1,400 employeesApart from closing multiple studios and putting most of them up for sale Gearbox Software as a whole Saber is interactive To be able to heal your finances and align them with market strategies.

Along with the aforementioned execution, the above firm decided to “renovate” itself held which will group three basic fields: Asmodee Embrace will be in charge of board games based on franchises it owns, including: 7 surprisesAzul, Catandouble, Explosion kitten y Ride tickets.

division of Coffee Stains and Friends Will focus on production management Indie y AA, whether for personal computers, mobile devices and home consoles. Some of the licenses in this area are: D&D Neverwinter Online, Deep rock galacticgoat simulator, satisfactorystar trek online, Teardown y rakefest.

Finally, Middle-earth Enterprise and friends title AAA For consoles and PC, its sagas emphasize Killing floorKingdom Come Freedom, lord of the ringsMetro and grave raider. This action indicates that the maximum number of delegations will be hosted in this category

In another order of thought, atari Mysterious decided to resurrect the brand Infogram, through which it aims to reclaim some rights from the memory trunk and, in parallel, develop new games in physical and digital formats. It is interesting that the franchise Totally reliable delivery service It would be released under that label in subsequent years.

Faced with an uncertain environment and multiple challenges in the entertainment world, companies find themselves needing to act strategy in their planning, operations and logistics functions to adapt to consumer interests innovation or failing that, appeal to the classic and profitable, Nostalgia.