It’s a period of great news at Netflix, but also of concern for subscriptions. According to what has emerged, trials for the new type of subscription have begun in South America
again today, Netflix Considered the number one streaming platform in the world. Thanks to a simple monthly (or annual) subscription, you can access a virtually infinite catalog. Movies, TV series and documentaries. However, the competition is pushing the accelerator with its legs for an increasingly diverse market.
This and above all because the giant of Reed Hastings is evaluating some options so as not to let its customers “escape” to new shores. Among other things, the company seems to be experimenting A new form of subscription Which guarantees the possibility of using the same account outside the family unit.
Netflix, all details on the “Add a Home” function
For some time now, Netflix has launched a campaign aimed at curbing this phenomenon Family oversharing of the same account. In fact, the current contract rules only mention the possibility of using a profile within the same family unit. But this is not enough, at least according to a time2play survey: 84% of customers share access 2.7 With friends and / or relatives.
To regularize the phenomenon in question, the feature was launched in Chile, Costa Rica and Peru last March “Add additional members”. And in August we will go to Argentina, Dominican Republic, El Salvador, Guatemala and Honduras. “Add a home”. Just give an extra equal $2.99 To be able to enter a new personal address and share the account with other people, even outside your family. The power will be given to customers of the main account, who will always be optional and able to manage the case Remove them or add new ones. It is not yet clear if and when everything will be expanded to the rest of the world in a certain way.