Mobile phone sales are still in the doldrums, although there is one manufacturer that is not affected by the bad market conditions.
The mobile phone market is still in the doldrums, with sales getting worse month by month In fact, mobile sales are expected to decline by more than 10% in the coming months. Published by TrendForce Company Sales data for the third quarter of 2022Confirms that the decline continues and that Apple is the only manufacturer that survives Towards a market crash.
The Cupertino firm’s results were very positive, keeping it in this position with expectations for the final quarter of the year The only one that will increase your sales Compared to Q3. Be careful, because everything points One in four mobile phones are sold It will belong to Apple from the factory, thus distancing itself from rivals like Samsung and Xiaomi.
Apple can boast of closing 2022 with great sales data.
Apple, the only survivor of the market crash
TrendForce has analyzed the mobile telephony market scenario for the third quarter of 2022, i.e. between the months of July and September. total, 289 million units sold Around the world, a picture that once again highlights the decline of this market. A decline of 0.9% compared to Q2 of 2022, when If we compare it with last year’s Q3, the decrease is 11%..
When we break down the data offered by Trendforce, we discover that Samsung is the best selling manufacturer in Q3 with sales of around 64.2 million units. Compared to the previous quarter’s data, Samsung has starved 3.9% increase. However, the outlook for the last quarter of the year is not good. Samsung sales are expected to decline.
Becomes the second most successful manufacturer globally in Q3 2022 50.8 million mobile phones have been sold with Apple And a positive trend that continues. Unlike its competitors, Apple Its sales will continue to grow in the last quarter of the year, which would make it the market leader and one in four mobile phones sold ex-factory. Far from being affected by the bad market conditions, Apple continues to be strong thanks to it The popularity of its new iPhone Pro series.
Top 5 Brands That Sell Most Done with Xiaomi, OPPO and vivo, all three are located in China. Here we must mention that Xiaomi consolidates the data of Redmi, Poco and BlackShark, OPPO also has the sales of Realme and OnePlus and vivo of iQoo. In the third quarter of 2022, Xiaomi was the only one to keep its sales stable, although expectations for Q4 indicate that it will too. The market will be affected by the decline.
Events like Black Friday will boost sales in the final months of the year
Not all data offered by Trendforce is negative. The company expects to sell mobile phones 316 million units in the last quarter of 2022Which would mean 9.3% increase Compared to Q3. These are a lot of shopping months, with events like Black Friday and Christmas, so sales increase. However, even if year-end sales are better than Q3, they will remain Lower than in the last quarter of 2021.
