For a few years now, streaming companies have started implementing a new measure to attract more subscribers to their platforms, and this is exactly the trend that Netflix started by not allowing people to share their passwords outside of the owner’s main residence. This made people angry, but oddly enough, it worked to make them pay for the subscriptions that caused it MAX and Disney+ They weren’t going to sit idly by and get their piece of the pie.
The CEO of the company said so in an interview recentlyBob Iger, noted that there is no room for those who have shared their accounts with more people and this makes them lose potential clients for the same reason. This leads us to the revelation that next June they will start planning to block addresses that are not linked to the main profile, so that everyone pays for their membership, which can only be shared with members of the same family.
This measure has been mentioned for months, but it’s always been delayed for one reason or another, and it’s worth noting that not everyone will be affected by this decision, but finally it’s supposed to cover everyone, especially in September, so it’s a big deal. There will be no delay. Also, happens with NetflixThe user who owns the account can use the service outside of his home by means of a special password that is sent by email, which has restrictions so as not to carry out any tricks that violate the rules.
It will be interesting to see what the consequences of this application will be, if it works and more members come to the platform, or if it is the opposite and many stop paying to follow in the footsteps of the red company. , which continues to be maintained. Among consumer preferences. In addition, with details Disney PlusThe sum of the new content is less than this NetflixAs the latter adds films from other companies that provide licenses.
Through: CNBC
Editor’s note: It’s a pretty unfair situation, but we’ll see if they delay this rule at least in our region or if we’ll be the first because we’re on the same continent as the US.