A seemingly successful social network fades into oblivion – let’s find out how it happened and how it didn’t close.
Instant messaging applications, as well as social networks, have managed to achieve considerable success over time We think that Instagram is a clear example of our discussion, it is not without reason that it has achieved the desired success after several years of abandonment, the same can be translated into updates and the launch of different steps.
Unfortunately not at the same time BeReal, which may end much sooner than expected. Born in France in 2021, so in the midst of the Covid-19 pandemic, it is currently a photographic social network that gives members 2 minutes to take a picture and take a picture of themselves to share with followers, but only when you basically get a notification.
The decline of BeReal is real: the social network’s days are numbered
It gained a certain reputation last year, so much so that it recorded 40 million downloads on Android and iOS in Q3 2022 and 30 million downloads in Q4, i.e. the last quarter of the year. In addition, it has long been the most downloaded app on the App Store in the US and grossed more than that 60 million dollars funds, but instead of continuing on the right track something seems to have gone wrong. What exactly happened to BeReal?
At a certain point, unfortunately, privacy and security issues begin to arise Information Management Related to members. Suffice it to say that according to data from Apptopia, there were only 16 million downloads in the first quarter of 2023, and a decline in the US App Store ranking, which means that the application has gone out of fashion: it was not really important.
In Italy, however, it seems to be becoming very popular now, despite the fact that a rapid abandonment is expected, similar to what happened in other countries. What the situation teaches us is that it is very easy to get an app up and running Hoped for successAlthough it is a completely different story trying to convince users that it is a more innovative social network than others, such as TikTok.
