It’s no secret that multiple companies are trying their best to turn their games into advertising space. While this is not new to the industry, its practices have become more aggressive over the years. Now, it has been recently discovered An infamous ad featured a 20% discount for multiple Assassin’s Creed games Assassin’s Creed: Mirage.
Throughout the week, multiple users reported that the map or menu opening time Assassin’s Creed, Origins, Odyssey y Valhalla, 20% off Assassin’s Creed Mirage ad for Black Friday deals, appears on the screen. This is a constant that has annoyed more than one person.
I got an in-game ad when I tried to go to the map
byand /triddell24 insidexboxone
However, this appears to be a bug. Through a shared statement Eurogamer, Ubisoft has indicated that this was not its intention, And a technical issue they are working on is displayed in this ad. They commented on it:
“We have been informed that yesterday some players experienced pop-up ads while playing some Assassin’s Creed titles. “This was the result of a technical error which we fixed as soon as we became aware of the issue.”
The interesting thing is that this technical problem appears precisely during the week of Black Friday, and must be solved when this period of sales and discounts ends, which is a strange coincidence. however, For users of these games, this announcement shouldn’t come as a big surprise.
The latest Assassin’s Creed titles have an extensive store where you can buy items with real money, some Which doesn’t make much room for this kind of experience. In this way, it is Of course, Ubisoft isn’t just happy to sell its games, they want to get every last cent from their users by offering all kinds of cosmetic items.
Likewise, in-game advertising is nothing new. However, this practice is commonly found in free-to-play titles, where developers seek to make money through advertising and selling additional content. This type of monetization is accepted here. however, When we talk about a AAA game that is available at full price, the public’s patience runs out very quickly.
Assassin’s Creed Mirage It hit the market last October. This title was presented as a return to the traditional stealth formula for the series.. While critical reception has been positive, sales still leave much to be desired for Ubisoft. Thus, it should not be surprising to push this category as much as possible during this period.
Let’s hope this “mistake” is not repeated. On a related note, you can check out our Assassin’s Creed Mirage review here. Likewise, these are the best Black Friday deals available on Amazon.
Editor’s note:
In-game advertising is a rather delicate matter. It’s not only frowned upon, but in most cases it’s intrusive. However, it is also true that companies have to do everything possible to sell their games, especially when they fail to meet their financial expectations.
Through: Rock paper shotgun
