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Apple is expected to unveil the iPhone 15 lineup on Tuesday at the company’s annual keynote event in September and may deliver The biggest change in the phone Design At the age of 11.
Announced by Apple with the slogan “Love Wonders,” the press event will be held at the company’s headquarters in Cupertino, California, and will be streamed live on the website beginning at 10 a.m. local time.
While the annual iPhone event has been organized for years and has gradually announced changes to battery life, camera systems and screens, Apple is expected to introduce USB-C charging for its smartphones for the first time this year. The change could ultimately simplify the charging process for different devices and brands.
But the company needs to do more than show off a new charging system to get users to upgrade. Apple’s sales last month It declined for the third consecutive quarter. iPhone sales were $39.7 billion in the quarter, down about 2% year-over-year.
Here’s more to come:
Apple previously transitioned its iPads and MacBooks to USB-C charging, but now may be the right time for the company to switch to iPhones. The move comes less than a year after the European Union voted to pass a law requiring smartphones, tablets, digital cameras, portable speakers and other small devices to support USB-C charging by 2024. The first law of its kind aims to reduce the number of chargers and cables consumers have to deal with when buying a new device and allows users to mix and match devices and chargers, even if they are made by different manufacturers.
“It’s arguably the biggest shakeup in iPhone design in years, but it’s not really a dramatic move,” said Ben Wood, an analyst at CCS Insights.
Last year, Greg Joswak, Apple’s senior vice president of global marketing, publicly emphasized the value and ubiquity of Lightning chargers designed to charge devices quickly, but noted that “of course we have to comply with the EU”. mandate. The Lightning Charger was launched in 2012.
It’s also possible that the switch to USB-C could lead to a wave of charging accessories, perhaps in different colors. For iPhone users, it’s also possible to pay for a USB-C wall adapter, as it’s a different sized plug.
The entire iPhone 15 range features a “Dynamic Island” – an interactive home for alerts, notifications and various controls – that replaces the notch at the top of the screen. The tool was introduced last year on the high-end iPhone 14 Pro model.
There are some though More rumors are circulating about the entry-level iPhone model, and the iPhone 15 Pro and 15 Pro Max models are expected to get several new features, the company says. Bloomberg reports. These may include a rear periscope lens to enable greater optical zoom and a titanium body to make the device up to 15% lighter and thinner. The Pro models are expected to feature Apple’s latest A17 chip, the first with 3nm technology, which is expected to enable faster processing and longer battery life.
The range is expected to be available in several new colors, including navy blue and updated shades of grey, white and silver, as shown by the Apple logo on the event invite.
Apple introduced it in June See professional, a mixed reality headset that the company says will usher in a new era of “spatial computing.” Yoram Wormser, an analyst at Insider Intelligence, believes the company will test “some new features and deeper collaborations” to build excitement ahead of the 2024 launch. (It’s also possible that Apple will announce a launch date). The headset combines virtual and augmented reality, a technology that overlays virtual images onto live video of the real world. The headset is Apple’s biggest and most significant product launch in years.
New AirPods, Apple Watch and software release dates
The company usually unveils its latest Apple Watch alongside the iPhone every year, so we’ll likely see the debut of the Apple Watch Series 9 and possibly the next generation of its Ultra 2 smartwatch, a more powerful wearable for serious sports fans. According to Bloomberg, Apple is working on a complete overhaul of its smartwatch for next year’s Apple Watch Series 10, so this year’s updates will be relatively minor.
Additionally, Apple is expected to introduce the next-generation AirPods with a new charging case that works with USB-C cables. It will likely announce release dates for its next-generation operating systems for iPhone, iPad, Mac computers and Apple Watch.
For example, in May Apple offered one A large number of new tools For example, iOS 17 brought the most accurate auto-correct, a new feature called Live Voicemail It transcribes caller messages in real time and has a NameDrop tool that lets users share their contact information by placing two iPhones near each other. This also applies to the iPhone’s Phone app Change the position of the comment button Among other features is the bottom right of the screen.
While the new iPhone is expected to take center stage, many analysts don’t expect Apple to do so A new iPad or Mac computer will hit the market by October. And while rivals Samsung and Google are doubling down on foldable device offerings, Apple isn’t expected to unveil a similar version this fall.