No charger, no party. With this simple but effective sentence we can summarize the story affecting Apple in Brazil, a country where the Cupertino giant can no longer sell its iPhone. Or at least, until the charger is provided in the box.
choice of apple, introduced a few years back with the twelfth generation models, must have taken most users by surprise On the new iPhone There will be no more magazines, but only and only the power cable – in addition to the obvious smartphone. A choice, Apple says, guided by an awareness of not filling the world with useless plugs Of course, we’re sure most of us have enough magazines at home to fill this gap. Cupertino, on the other hand, rubs its hands for staying Saving money in production A component that, like it or not, represents a cost in the iPhone production chain.
Brazil says no to the absence of chargers: Apple has granted 2 million
Now there is Brazil, where the Ministry of Justice has made a shocking decision: Sanctioning Cupertino for $2 million and blocking its sale of iPhones without chargers included in sales packages. The choice has left everyone stranded and the ministry said, that will not change unless Apple sells the charger in a sales package.
“Petition for a fine in the amount of BRL 12,274,500, deregistration of iPhone-brand smartphones in the market for the iPhone 12 model and immediate suspension of supply of all iPhone-brand smartphones regardless of model or generation. by battery charger“, The Ministry of Brazil said this.
For its part, the Cupertino giant has announced that it will try to appeal the decision of the Brazilian local government. The decision against Apple reflects us, while Samsung has no expression in this sense. In fact, even Korean companies, following Apple, have chosen to avoid selling chargers with their smartphones.
“At Apple, we consider our impact on people and the planet in everything we do. Power adapters represent our biggest use of zinc and plastic, and taking them out of the box has helped reduce 2 million tonnes of carbon emissions – the equivalent of taking 500,000 cars off the road every year.
There are billions of USB-A power adapters around the world that our customers can use to charge and connect their devices. We have already won several court decisions in Brazil on this issue and we are sure that our customers are aware of the different options for charging and connecting their devices. We will continue to work with Senacon to address their concerns and plan to appeal this decision,” Apple is said to have commented in response to the Brazilian ministry’s decision.
🔴 Source: Hardware upgrade