During this time, many companies have commented that streaming models have become somewhat unsustainable, due to insufficient subscriber numbers and large investments to launch original content such as series and movies. And precisely, the owners Paramount+ They are in talks, all with the goal of finding the highest bidder willing to undertake a streaming merger that leads both to a financial deal that benefits them equally.
In fact, one of the interested parties is neither more nor less A Warner Bros. invention con MAXWho will find a way for this consolidation, and thus have a juicy catalog made up of the best franchises that can be found in the market e.g. Harry Potter, DC Comics, Ninja Turtles, Spongebob, among other series that gained fame. So the money should be enough to pay the rights issue.
Warner is said to have held preliminary merger talks for an all-inclusive deal Paramount Global Earlier this year, but the discussion has not been extended. The latter company is also considering a partnership with a technology platform, the company’s co-CEO noted. Chris McCarthyAt a staff meeting on June 25.
Here is what is mentioned:
What they don’t have is the scale of our content, and together we’ll create a very powerful combination to generate more minutes and more profit.
Here is its description MAX:
It is a video streaming service owned by Warner Bros. Discovery. Initially launched as HBO Max in May 2020, the service was rebranded to MAX in May 2023. The name change reflected an expansion of its catalog, which included HBO as well as other Warner Bros. Includes brands and franchises.
The strategy is to compete in the saturated streaming market by providing a broad catalog of high-quality and engaging content for diverse audiences.
Although the merger plan is not finalized yet, it is possible to announce some of the alliance’s wishes.
Through: CNBC
Author’s Note: This could be a perfect opportunity for both to directly compete against Netflix and other platforms in the market. Whether they reach some sort of compromise at some point remains to be seen.