No chance against Apple, but Samsung can still claim success for the Galaxy S24 series.
In the first quarter of the year, Samsung took the overall market lead for smartphones, but when looking at individual models, Apple remained unbeaten. A premium manufacturer’s significantly smaller portfolio sells much better when broken down into individual devices.
So it’s no surprise that the top 4 in the first quarter of 2024 consists only of the iPhone 15 model and the iPhone 14. But after that it gets exciting. In 5th place is Samsung’s current top model, the Galaxy S24 Ultra, which was the most successful Samsung smartphone in the first few months of the year.
Another success is the Galaxy S24, which also entered these figures. For Samsung, it makes at least two top models from the premium range in the top 10, something the manufacturer doesn’t manage very often. Clearly, Galaxy AI really seems to be a means of boosting sales. Otherwise, the A-Class from Samsung will dominate, note counterpoint.
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