There is no doubt here tick tock It has become a trending platform where people watch short videos, mostly with memes or jokes about local countries, sometimes ending with a message of education or awareness to the audience. And the format makes it known that the content is vertical, but it seems the platform itself is encouraging creators to put a literal twist on this way of watching video.
Recently, it has been reported that messages inviting people to create horizontal videos, as part of an initiative called Video Viewing Enhancer, clearly indicate that exposure is being given by switching to the respective format. The rules are clear that the user publishes content with that orientation for more than a minute, and as a reward, the platform will make the material more visible to reach a larger audience.
This extension will come into effect 72 hours after it is published on social networks, although the material should not talk about politics and there should not be dubbing parodies where users voice the characters of major animation companies. Similarly, product promotion is not applicable, so users should think about products with full original content.
It’s worth mentioning that this video platform has been experimenting with durations over the years, since it first started with 15 seconds and now we have one minute, though for certain select users, allowing them to upload up to 20 minutes of content. has been However, these are just testing phases to verify if users accept the change well or if they prefer to stay in a slightly more transient format.
Through: HPT
Editor’s note: I think that TikTok should keep its vertical format identity and stay that way, since moving to vertical format is already imitating YouTube too much, although we can’t blame it either, since shorts have also copied them but in a worse way due to lack of alternatives and filters. .
